Conduct quanti and quali shopper research
Deploy your studies on a large scale using virtual technology
Layout, category strategy and visual merchandising play a crucial role in the shopper's decision-making process. By studying consumer behavior in a realistic, virtual environment, you can secure your new merchandising concepts, increase your agility and maximize your ROI.
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The benefits of our software
Multiple research channels, customizable digital showroom, precise targeting to reach the core target and avoid bias.
Simultaneous online interviews.
No more sampling or showroom fees. A wider consumer panel, with no geographical constraints. National and international coverage.
Carbon-neutral thanks to the elimination of travel. Accessible via any device: smartphone, laptop, VR headset.
Quick and easy to use and set up
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The benefits
faster
less
pollutant
Use cases
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Revolutionizing shopper research with Virtual Reality
Automatic 3D product modeling and planograms with patented 2D/3D converter
Virtual 3D customer space connected to an online planogram
Unlimited scenarios for shopper studies or A-B tests
Generate an online shopper study that includes all signage to analyze the entire customer journey and hot spots.
10x less expensive than conventional shopper studies
7 days to launch a study
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Shopper and consumer research: optimizing categories with Virtual Reality
Test a large number of proposals without the logistical constraints of physical stores.
Flexibility and iteration: adjust the elements tested in real time as part of a "Test & Learn" approach.
Competitive pricing: VR is a cost-effective solution with no size limits.
Access to specific targets: VR facilitates online testing with specific targets.
No perimeter limits: with VR, you can study a department, a category or even an entire store.
Quick and easy to use
Read our latest blog posts
Transforming your sales strategy with 3D Merchandising - Testimonial from MAM Baby
Supporting farmers and meeting consumer expectations: the importance of effective merchandising to promote local producers
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Planogram: definition and contribution of 3D
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