All our blog posts
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Why a Digital Asset Management (DAM) solution is essential for streamlining merchandising activities, planograms and product sheets
Discover why a Digital Asset Management (DAM) solution is essential for structuring and automating 3D asset management in retail. Merchandising, planograms, product sheets: boost your efficiency and gain in productivity with a DAM integrated with Retail VR tools.
Read more.png)
Optimizing merchandising in times of recession: the case of the DIY sector in 2024
In 2024, the DIY sector is experiencing a slowdown with a 7.5% drop in turnover. To boost sales, brands are focusing on merchandising optimization, redesigning store concepts and digital innovation. Discover the key strategies to adapt to new consumer expectations and improve the shopping experience.
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Merchandising strategy: key stages and the impact of 3D on performance.
Discover the keys to an effective merchandising strategy and the impact of immersive 3D with Retail VR and Agence Cross. Webinar deciphered by Erwan Krotoff and Sébastien Tourné: shopper analysis, concept optimization and rapid validation thanks to virtual environments. A strategic lever for greater agility and performance.
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Candlemas and Epiphany: how to capitalize on seasonal highlights at the point of sale
Find out how strategic merchandising can turn the festive season, such as Chandeleur and Epiphany, into growth drivers.
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Merchandising 10 common mistakes 3D visualization could help you avoid
Discover the 10 common merchandising mistakes and how to avoid them using 3D tools: optimize spaces, improve customer paths, reduce environmental impact and boost your in-store sales.
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The secret of successful Christmas displays and how 3D merchandising can transform your seasonal operations
Discover how 3D merchandising is revolutionizing Christmas promotions. Maximize the impact of your seasonal operations and boost sales with innovative, immersive strategies.
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Supporting farmers and meeting consumer expectations: the importance of effective merchandising to promote local producers
Discover how strategic merchandising can promote local products in-store, meet the expectations of responsible consumers and support French producers, while optimizing product visibility and accessibility.
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Sustainable September, how 3D merchandising fits into an eco-responsible strategy
Find out how the "Sustainable September" movement is inspiring retailers to adopt eco-responsible practices. 3D merchandising, by reducing physical waste and carbon footprint, is emerging as a key lever for more sustainable retailing.
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5 best practices for effective cross-merchandising
Discover how to optimize your cross-merchandising strategy to transform the shopping experience and boost your sales.
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3D merchandising for active learning
Discover how immersive technologies are revolutionizing education by making learning interactive and engaging. Explore their benefits in the acquisition of knowledge and practical skills.
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Definition of cross-merchandising
Discover cross-merchandising: a technique for increasing sales and improving the customer experience by displaying complementary products together.
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