The Retail VR blog

Our latest articles

Supporting farmers and meeting consumer expectations: the importance of effective merchandising to promote local producers

Discover how strategic merchandising can promote local products in-store, meet the expectations of responsible consumers and support French producers, while optimizing product visibility and accessibility.

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Sustainable September, how 3D merchandising fits into an eco-responsible strategy

Find out how the "Sustainable September" movement is inspiring retailers to adopt eco-responsible practices. 3D merchandising, by reducing physical waste and carbon footprint, is emerging as a key lever for more sustainable retailing.

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Our selection of articles

Retail VR at the VIVATECH event

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Product customization: I decline, you decline, he declines...

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Virtual reality, a tool that facilitates telecommuting:

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All our blog posts

Supporting farmers and meeting consumer expectations: the importance of effective merchandising to promote local producers
News
Naomie Beaugeard

Supporting farmers and meeting consumer expectations: the importance of effective merchandising to promote local producers

Discover how strategic merchandising can promote local products in-store, meet the expectations of responsible consumers and support French producers, while optimizing product visibility and accessibility.

Read more
Sustainable September, how 3D merchandising fits into an eco-responsible strategy
3D Merchandising
Naomie Beaugeard

Sustainable September, how 3D merchandising fits into an eco-responsible strategy

Find out how the "Sustainable September" movement is inspiring retailers to adopt eco-responsible practices. 3D merchandising, by reducing physical waste and carbon footprint, is emerging as a key lever for more sustainable retailing.

Read more
5 best practices for effective cross-merchandising
3D Merchandising
Naomie Beaugeard

5 best practices for effective cross-merchandising

Discover how to optimize your cross-merchandising strategy to transform the shopping experience and boost your sales.

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3D merchandising for active learning
3D Merchandising
Naomie Beaugeard

3D merchandising for active learning

Discover how immersive technologies are revolutionizing education by making learning interactive and engaging. Explore their benefits in the acquisition of knowledge and practical skills.

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Definition of cross-merchandising
3D Merchandising
Naomie Beaugeard

Definition of cross-merchandising

Discover cross-merchandising: a technique for increasing sales and improving the customer experience by displaying complementary products together.

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How can you adapt your point-of-sale merchandising for the summer season?
3D Merchandising
Naomie Beaugeard

How can you adapt your point-of-sale merchandising for the summer season?

Find out how to adapt your point-of-sale merchandising for the summer season.

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5 use cases of a virtual showroom
3D Commerce
Naomie Beaugeard

5 use cases of a virtual showroom

Discover how the virtual showroom redefines how consumers interact with products.

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Paris 2024 Olympics: shopkeepers on the legendary Champs-Elysées avenue get a makeover
News
Naomie Beaugeard

Paris 2024 Olympics: shopkeepers on the legendary Champs-Elysées avenue get a makeover

Find out how retailers on Avenue des Champs-Élysées are preparing for the Paris 2024 Olympics to offer an exceptional experience to visitors from all over the world.

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The 3 major consumer trends to be aware of in 2024 to optimize your sales
News
Naomie Beaugeard

The 3 major consumer trends to be aware of in 2024 to optimize your sales

Discover the consumer trends shaping 2024 in France and the solutions to meet them. From environmental commitment to the rise of the local, explore the major changes and their implications for the market.

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Google, Amazon, Ikea... how augmented reality is reinventing e-commerce
3D Merchandising
Naomie Beaugeard

Google, Amazon, Ikea... how augmented reality is reinventing e-commerce

Discover how giants such as Google, Amazon and IKEA are integrating augmented reality to open up new perspectives for the future of online shopping.

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The immersive CAVE: real immersion in a very virtual world
3D Merchandising
Naomie Beaugeard

The immersive CAVE: real immersion in a very virtual world

Discover how CAVE combines the virtual and the real, offering an immersive, interactive experience with far-reaching implications for a wide range of fields.

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Pharmacy merchandising: winning strategies for an optimal point of sale (part 1)
3D Merchandising
Naomie Beaugeard

Pharmacy merchandising: winning strategies for an optimal point of sale (part 1)

Discover the impact of merchandising strategies in the pharmaceutical sector through examples from France, the UK and Germany. Analyze regional trends and merchandising fundamentals applied to pharmacies to boost sales and build customer loyalty.

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