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Merchandising software: how to choose the right solution? Comparison, use cases and practical advice

Find out how to choose the best merchandising software to optimize your planograms, improve the customer experience and boost shelf profitability. Compare solutions, use cases and practical advice on how to take advantage of 3D and AI technologies.

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How AI is transforming merchandising: from shelf to intelligent planogram

Discover how AI is revolutionizing retail merchandising with visual recognition and automatically generated planograms.

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Our selection of articles

Retailers turn to urban concepts

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5 reasons to use VR in Retail

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Shopper studies and buying behavior

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All our blog posts

3D merchandising for active learning

3D Merchandising

Naomie Beaugeard

3D merchandising for active learning

Discover how immersive technologies are revolutionizing education by making learning interactive and engaging. Explore their benefits in the acquisition of knowledge and practical skills.

Definition of cross-merchandising

3D Merchandising

Naomie Beaugeard

Definition of cross-merchandising

Discover cross-merchandising: a technique for increasing sales and improving the customer experience by displaying complementary products together.

How can you adapt your point-of-sale merchandising for the summer season?

3D Merchandising

Naomie Beaugeard

How can you adapt your point-of-sale merchandising for the summer season?

Find out how to adapt your point-of-sale merchandising for the summer season.

5 use cases of a virtual showroom

3D Commerce

Naomie Beaugeard

5 use cases of a virtual showroom

Discover how the virtual showroom redefines how consumers interact with products.

Paris 2024 Olympics: shopkeepers on the legendary Champs-Elysées avenue get a makeover

News

Naomie Beaugeard

Paris 2024 Olympics: shopkeepers on the legendary Champs-Elysées avenue get a makeover

Find out how retailers on Avenue des Champs-Élysées are preparing for the Paris 2024 Olympics to offer an exceptional experience to visitors from all over the world.

The 3 major consumer trends to be aware of in 2024 to optimize your sales

News

Naomie Beaugeard

The 3 major consumer trends to be aware of in 2024 to optimize your sales

Discover the consumer trends shaping 2024 in France and the solutions to meet them. From environmental commitment to the rise of the local, explore the major changes and their implications for the market.

Google, Amazon, Ikea... how augmented reality is reinventing e-commerce

3D Merchandising

Naomie Beaugeard

Google, Amazon, Ikea... how augmented reality is reinventing e-commerce

Discover how giants such as Google, Amazon and IKEA are integrating augmented reality to open up new perspectives for the future of online shopping.

Pharmacy merchandising: winning strategies for an optimal point of sale (part 1)

3D Merchandising

Naomie Beaugeard

Pharmacy merchandising: winning strategies for an optimal point of sale (part 1)

Discover the impact of merchandising strategies in the pharmaceutical sector through examples from France, the UK and Germany. Analyze regional trends and merchandising fundamentals applied to pharmacies to boost sales and build customer loyalty.

The immersive CAVE: real immersion in a very virtual world

3D Merchandising

Naomie Beaugeard

The immersive CAVE: real immersion in a very virtual world

Discover how CAVE combines the virtual and the real, offering an immersive, interactive experience with far-reaching implications for a wide range of fields.

How Auchan and Intermarché integrated 288 stores in record time

News

Naomie Beaugeard

How Auchan and Intermarché integrated 288 stores in record time

Find out which tools Intermarché and Auchan can use to adapt their 288 recently acquired sales outlets.

Planogram: definition and contribution of 3D

3D Merchandising

Naomie Beaugeard

Planogram: definition and contribution of 3D

Find out in this article what a planogram is, what it's used for, and why it's important to use 3D for its development.

Exploring modern merchandising: Lexicon, developments and challenges

3D Merchandising

Naomie Beaugeard

Exploring modern merchandising: Lexicon, developments and challenges

In this article, you'll discover the mysteries of merchandising, a key retail strategy, revealing its fundamentals, its lexicon, and its adaptation to the digital world.

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