Our latest articles

From Virtual to Real: How NESCAFÉ® Dolce Gusto® Manages the Execution of Its In-Store Retail Activations

Discover how NESCAFÉ® Dolce Gusto® optimizes its retail activations using 3D design and in-store measurement. Learn how to bridge the gap between your merchandising strategy and actual in-store execution to boost your ROI.

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Data-Driven Category Management: How AI Predicts and Optimizes the Perfect In-Store Assortment

Discover how data-driven category management and artificial intelligence predict and optimize the perfect in-store product mix to boost your ROI.

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Carrefour's virtual showroom transforms store managers' shopping experience

3D Commerce

Antoine Charneau

Carrefour's virtual showroom transforms store managers' shopping experience

In this article, you will find out how Carrefour integrated the virtual showroom solution into the operations of the sales teams by transforming its physical showroom into an immersive virtual space.

Why not use Virtual Reality for your marketing and merchandising students?

3D Merchandising

Naomie Beaugeard

Why not use Virtual Reality for your marketing and merchandising students?

Find out in this article how the use of 3D can be more than beneficial in education.

Merchandising Strategies: The Art of Seducing Consumers

3D Merchandising

Naomie Beaugeard

Merchandising Strategies: The Art of Seducing Consumers

In this article, you'll discover the different merchandising strategies and the merchandising tools needed to seduce the consumer.

What is merchandising and how can it be optimized to boost sales?

3D Merchandising

Naomie Beaugeard

What is merchandising and how can it be optimized to boost sales?

Find out in this article how to understand consumer behavior to develop an effective merchandising strategy and maximize your sales.

Shaking up commerce with Augmented Reality: immersion for sales

3D Merchandising

Naomie Beaugeard

Shaking up commerce with Augmented Reality: immersion for sales

Discover how Augmented Reality is revolutionizing the world of retail, offering an immersive and stimulating experience for customers.

Virtual reality is no longer an option for education

3D Commerce

Kim Veillaux

Virtual reality is no longer an option for education

Immerse yourself in the future of education! Discover how virtual reality is revolutionizing marketing and merchandising learning, offering an immersive and stimulating experience for students.

3D Merchandising

Kim Veillaux

Visual merchandising objectives

Discover how visual merchandising can transform your customers' shopping experience and boost your sales with real-life examples from leading brands. Plus, learn five practical tips to maximize the impact of your visual merchandising and deliver a unique experience to your customers.

How virtual stores are revolutionizing online shopping?

3D Commerce

Kim Veillaux

How virtual stores are revolutionizing online shopping?

A virtual store is a virtual space that allows consumers to purchase products and services in an immersive online store.

Advantages and disadvantages of virtual salons

3D Commerce

Kim Veillaux

Advantages and disadvantages of virtual salons

Participating in a trade show offers you a window to your audience, a powerful and targeted communication tool that has existed since ancient Rome where merchants gathered to present their work.

Introduction: Retail, Web3 and the metaverse

3D Commerce

Kim Veillaux

Introduction: Retail, Web3 and the metaverse

The retail market represents approximately 190 billion euros in France in 2019. The e-commerce sector (products and services) represents 129 billion euros in 2021, up 15.1% over the year (Covid) ...

News

Kim Veillaux

Business opportunities in the metaverse

The term metaverse represents a fictional and persistent 3D virtual world in which we can find social interactions.

Virtual reality applied to the fashion industry

3D Commerce

Kim Veillaux

Virtual reality applied to the fashion industry

The Retail VR blog

Our latest articles

From Virtual to Real: How NESCAFÉ® Dolce Gusto® Manages the Execution of Its In-Store Retail Activations

Data-Driven Category Management: How AI Predicts and Optimizes the Perfect In-Store Assortment

Our selection of articles

Tech for Retail 2025: the embodiment of retail digitalization

Retail VR is a partner of Matterport

Merchandising Strategies: The Art of Seducing Consumers

All our blog posts

Carrefour's virtual showroom transforms store managers' shopping experience

In this article, you will find out how Carrefour integrated the virtual showroom solution into the operations of the sales teams by transforming its physical showroom into an immersive virtual space.

Why not use Virtual Reality for your marketing and merchandising students?

Find out in this article how the use of 3D can be more than beneficial in education.

Merchandising Strategies: The Art of Seducing Consumers

In this article, you'll discover the different merchandising strategies and the merchandising tools needed to seduce the consumer.

What is merchandising and how can it be optimized to boost sales?

Find out in this article how to understand consumer behavior to develop an effective merchandising strategy and maximize your sales.

Shaking up commerce with Augmented Reality: immersion for sales

Discover how Augmented Reality is revolutionizing the world of retail, offering an immersive and stimulating experience for customers.

Virtual reality is no longer an option for education

Immerse yourself in the future of education! Discover how virtual reality is revolutionizing marketing and merchandising learning, offering an immersive and stimulating experience for students.

Visual merchandising objectives

Discover how visual merchandising can transform your customers' shopping experience and boost your sales with real-life examples from leading brands. Plus, learn five practical tips to maximize the impact of your visual merchandising and deliver a unique experience to your customers.

How virtual stores are revolutionizing online shopping?

A virtual store is a virtual space that allows consumers to purchase products and services in an immersive online store.

Advantages and disadvantages of virtual salons

Participating in a trade show offers you a window to your audience, a powerful and targeted communication tool that has existed since ancient Rome where merchants gathered to present their work.

Introduction: Retail, Web3 and the metaverse

The retail market represents approximately 190 billion euros in France in 2019. The e-commerce sector (products and services) represents 129 billion euros in 2021, up 15.1% over the year (Covid) ...

Business opportunities in the metaverse

The term metaverse represents a fictional and persistent 3D virtual world in which we can find social interactions.

Virtual reality applied to the fashion industry

For hundreds of years, technological innovations (recently virtual reality) have periodically revolutionized the fashion and retail industry.