All our blog posts
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5 use cases of a virtual showroom
Discover how the virtual showroom redefines how consumers interact with products.
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Paris 2024 Olympics: shopkeepers on the legendary Champs-Elysées avenue get a makeover
Find out how retailers on Avenue des Champs-Élysées are preparing for the Paris 2024 Olympics to offer an exceptional experience to visitors from all over the world.
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The 3 major consumer trends to be aware of in 2024 to optimize your sales
Discover the consumer trends shaping 2024 in France and the solutions to meet them. From environmental commitment to the rise of the local, explore the major changes and their implications for the market.
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Google, Amazon, Ikea... how augmented reality is reinventing e-commerce
Discover how giants such as Google, Amazon and IKEA are integrating augmented reality to open up new perspectives for the future of online shopping.
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Pharmacy merchandising: winning strategies for an optimal point of sale (part 1)
Discover the impact of merchandising strategies in the pharmaceutical sector through examples from France, the UK and Germany. Analyze regional trends and merchandising fundamentals applied to pharmacies to boost sales and build customer loyalty.
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The immersive CAVE: real immersion in a very virtual world
Discover how CAVE combines the virtual and the real, offering an immersive, interactive experience with far-reaching implications for a wide range of fields.
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How Auchan and Intermarché integrated 288 stores in record time
Find out which tools Intermarché and Auchan can use to adapt their 288 recently acquired sales outlets.
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Planogram: definition and contribution of 3D
Find out in this article what a planogram is, what it's used for, and why it's important to use 3D for its development.
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Exploring modern merchandising: Lexicon, developments and challenges
In this article, you'll discover the mysteries of merchandising, a key retail strategy, revealing its fundamentals, its lexicon, and its adaptation to the digital world.
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Review and outlook for virtual reality in 2023
In this article, discover the key figures for augmented reality and virtual reality, the year's key use cases and the future prospects for these immersive technologies.
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How to choose the right merchandising software?
Find out in this article how to choose the merchandising software that will enable you to reproduce your point of sale virtually, and work on your planograms and POS displays, all in line with your strategy.
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