The Retail VR blog

Our latest articles

Eco-designed POS Materials: Reduce Waste in Your Trade Marketing Operations Through 3D Prototyping

Point-of-sale displays generate 100,000 tons of waste per year. Discover how eco-design and 3D prototyping are transforming trade marketing and boosting your CSR.plv

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Retail VR vs. Blue Yonder Space Planning: Which software is right for your merchandising strategy?

Make the right choice for your merchandising strategy: Retail VR vs. Blue Yonder Space Planning. Compare immersive agility with analytical optimization. Comparison chart included.

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Our selection of articles

Whole Foods ignites social networks with high-end visual merchandising

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Retail VR at the VIVATECH event

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Social networks: focus on augmented and virtual reality and the metaverse

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All our blog posts

What is merchandising and how can it be optimized to boost sales?
3D Merchandising
Naomie Beaugeard

What is merchandising and how can it be optimized to boost sales?

Find out in this article how to understand consumer behavior to develop an effective merchandising strategy and maximize your sales.

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Shaking up commerce with Augmented Reality: immersion for sales
3D Merchandising
Naomie Beaugeard

Shaking up commerce with Augmented Reality: immersion for sales

Discover how Augmented Reality is revolutionizing the world of retail, offering an immersive and stimulating experience for customers.

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Virtual reality is no longer an option for education
3D Commerce
Kim Veillaux

Virtual reality is no longer an option for education

Immerse yourself in the future of education! Discover how virtual reality is revolutionizing marketing and merchandising learning, offering an immersive and stimulating experience for students.

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Visual merchandising objectives
3D Merchandising
Kim Veillaux

Visual merchandising objectives

Discover how visual merchandising can transform your customers' shopping experience and boost your sales with real-life examples from leading brands. Plus, learn five practical tips to maximize the impact of your visual merchandising and deliver a unique experience to your customers.

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How virtual stores are revolutionizing online shopping?
3D Commerce
Kim Veillaux

How virtual stores are revolutionizing online shopping?

A virtual store is a virtual space that allows consumers to purchase products and services in an immersive online store.

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Advantages and disadvantages of virtual salons
3D Commerce
Kim Veillaux

Advantages and disadvantages of virtual salons

Participating in a trade show offers you a window to your audience, a powerful and targeted communication tool that has existed since ancient Rome where merchants gathered to present their work.

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Introduction: Retail, Web3 and the metaverse
3D Commerce
Kim Veillaux

Introduction: Retail, Web3 and the metaverse

The retail market represents approximately 190 billion euros in France in 2019. The e-commerce sector (products and services) represents 129 billion euros in 2021, up 15.1% over the year (Covid) ...

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Business opportunities in the metaverse
News
Kim Veillaux

Business opportunities in the metaverse

The term metaverse represents a fictional and persistent 3D virtual world in which we can find social interactions.

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Virtual reality applied to the fashion industry
3D Commerce
Kim Veillaux

Virtual reality applied to the fashion industry

For hundreds of years, technological innovations (recently virtual reality) have periodically revolutionized the fashion and retail industry.

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Partnership between Retail VR and Enov
3D Merchandising
Kim Veillaux

Partnership between Retail VR and Enov

The aim of the Enov x Retail VR collaboration is to use VR to offer immersive research experiences to shoppers, in order to provide more reliable & predictive answers to customers.

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Key figures for virtual reality in retail
News
Antoine Charneau

Key figures for virtual reality in retail

Virtual reality has benefited from the health crisis and is now fully democratized. In 2021, Statista put forward a 24.4% increase in global revenues compared to 2020.

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Innovations in merchandising
3D Merchandising
Antoine Charneau

Innovations in merchandising

Discover our article on merchandising innovations and the success factors to implement.

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