All our blog posts
3D Merchandising
Erwan KROTOFF
From Cannes to your shelf: how to create a product staging worthy of the red carpet
Visual merchandising, storyboarding, 3D: a structured approach to managing shopper impact on shelves, from strategy to local deployment.
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3D Merchandising
Erwan KROTOFF
Merchandising Software: How to Choose the Best Solution for Your Shelves?
Find out how to choose the best merchandising software to optimize your planograms, improve the customer experience and boost shelf profitability. Compare solutions, use cases and practical advice on how to take advantage of 3D and AI technologies.
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3D Merchandising
Erwan KROTOFF
How AI Is Transforming Merchandising: From the Shelf to Smart Planogram Software
Discover how AI is revolutionizing retail merchandising with visual recognition and automatically generated planograms.
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3D Merchandising
Erwan KROTOFF
Whole Foods ignites social networks with high-end visual merchandising
Whole Foods excels in visual merchandising. Analysis of a customer experience strategy and 3D tools for inspiration.
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3D Merchandising
Erwan KROTOFF
How does Digital Asset Management streamline merchandising activities and product sheets?
Discover why a Digital Asset Management (DAM) solution is essential for structuring and automating 3D asset management in retail. Merchandising, planograms, product sheets: boost your efficiency and gain in productivity with a DAM integrated with Retail VR tools.
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3D Merchandising
Erwan KROTOFF
Optimizing merchandising in times of recession: the case of the DIY sector in 2024
In 2024, the DIY sector is experiencing a slowdown with a 7.5% drop in turnover. To boost sales, brands are focusing on merchandising optimization, redesigning store concepts and digital innovation. Discover the key strategies to adapt to new consumer expectations and improve the shopping experience.
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3D Merchandising
Erwan KROTOFF
Merchandising strategy: key stages and the impact of 3D on performance.
Discover the keys to an effective merchandising strategy and the impact of immersive 3D with Retail VR and Agence Cross. Webinar deciphered by Erwan Krotoff and Sébastien Tourné: shopper analysis, concept optimization and rapid validation thanks to virtual environments. A strategic lever for greater agility and performance.
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3D Merchandising
Erwan KROTOFF
Candlemas and Epiphany: how to capitalize on seasonal highlights at the point of sale
Find out how strategic merchandising can turn the festive season, such as Chandeleur and Epiphany, into growth drivers.
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3D Merchandising
Erwan KROTOFF
Merchandising 10 common mistakes 3D visualization could help you avoid
Discover the 10 common merchandising mistakes and how to avoid them using 3D tools: optimize spaces, improve customer paths, reduce environmental impact and boost your in-store sales.
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3D Merchandising
Erwan KROTOFF
How can 3D merchandising transform your seasonal Christmas operations?
Discover how 3D merchandising is revolutionizing Christmas promotions. Maximize the impact of your seasonal operations and boost sales with innovative, immersive strategies.
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News
Erwan KROTOFF
The importance of effective merchandising to promote farmers
Discover how strategic merchandising can promote local products in-store, meet the expectations of responsible consumers and support French producers, while optimizing product visibility and accessibility.
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3D Merchandising
Erwan KROTOFF
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