Our latest articles

Tech for Retail 2025: the embodiment of retail digitalization

Meet Retail VR at Tech for Retail 2025, stand B38! Discover how 3D is reinventing merchandising, collaboration and point-of-sale performance. Immersive demonstrations, AI innovations and an exclusive conference with Intermarché await you.

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Merchandising 2026: when AI and immersive 3D become the new weapons for streamlining costs

In 2026, AI and immersive 3D will revolutionize retail merchandising: optimizing planograms, reducing costs and speeding up decision-making.

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Our selection of articles

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3 reasons to use virtual reality in 2020

News

Lise Keller

3 reasons to use virtual reality in 2020

Today, consumers tend to abandon physical purchases in favor of online purchases. Retailers must find innovative solutions to offer their customers more attractive offers. This is possible thanks to virtual reality. In this article, we propose you to discover 3 essential reasons to use virtual reality in retail.

3D Commerce

Lise Keller

5 inspiring stores in virtual reality

The trade market has evolved enormously in recent years. Today, we can consume everything without moving thanks to the development of online stores. We propose you to discover a ranking of the 5 most inspiring stores using virtual reality.

The company

Lise Keller

Retail VR and JVD: the press release

JVD and Retail VR, an augmented reality solution to accompany customers during the COVID-19 health crisis.

Virtual showroom: offer an immersive experience to your customers

3D Commerce

Lise Keller

Virtual showroom: offer an immersive experience to your customers

The health crisis we are going through impacts our entire economy and to some extent also retail.

IKEA offers a new virtual store with Alibaba

News

Lise Keller

IKEA offers a new virtual store with Alibaba

First, let's go back to the problematic of the range extension in downtown. Finally, we will discuss the launch of this virtual store between the Swedish company and the Chinese platform: IKEA and Alibaba.

Retail VR at CES in Las Vegas: the press review

The company

lise.keller@retail-vr.com

Retail VR at CES in Las Vegas: the press review

Retail VR has been selected by the Île-de-France region to participate in the Consumer Electronics Show (CES) 2020 on the French Tech Pavilion.

Retail VR will be at the EuroShop Retail Trade Fair

The company

Lise Keller

Retail VR will be at the EuroShop Retail Trade Fair

We will be participating in EuroShop, The World's No.1 Retail Trade Fair, from February 16 to 20. No rest for Retail VR: after the United States, it's time to prepare a trip to Germany.

Retail VR at CES in Las Vegas: the first step in the international trade shows

The company

lise.keller@retail-vr.com

Retail VR at CES in Las Vegas: the first step in the international trade shows

Our team flew to the United States last weekend. For over 50 years, the annual show organized by the Consumer Technology Association has been dedicated to technological innovation.

3D Commerce

Lise Keller

Feedback: Nespresso and v-commerce

We propose a series of five episodes to present Nespresso's feedback on v-commerce.

InStore Activation: augmented reality for retail salespeople

3D Merchandising

Lise Keller

InStore Activation: augmented reality for retail salespeople

InStore Activation is an application for positioning objects (POS) in a markerless environment (directly on the floor).

The company

Lise Keller

Retail VR at Paris Retail Week 2019

For this new edition, Paris Retail Week 2019 offers the retail community to meet for three days to share trends and challenges in the sector and listen to feedback from retailers, brands, partners and startups.

Virtual reality to expand product lines in stores or showrooms

News

Lise Keller

Virtual reality to expand product lines in stores or showrooms

The Retail VR blog

Our latest articles

Tech for Retail 2025: the embodiment of retail digitalization

Merchandising 2026: when AI and immersive 3D become the new weapons for streamlining costs

Our selection of articles

Google, Amazon, Ikea... how augmented reality is reinventing e-commerce

Merchandising strategy: key stages and the impact of 3D on performance.

Spatialand, a large-scale v-commerce experience

All our blog posts

3 reasons to use virtual reality in 2020

5 inspiring stores in virtual reality

The trade market has evolved enormously in recent years. Today, we can consume everything without moving thanks to the development of online stores. We propose you to discover a ranking of the 5 most inspiring stores using virtual reality.

Retail VR and JVD: the press release

JVD and Retail VR, an augmented reality solution to accompany customers during the COVID-19 health crisis.

Virtual showroom: offer an immersive experience to your customers

The health crisis we are going through impacts our entire economy and to some extent also retail.

IKEA offers a new virtual store with Alibaba

First, let's go back to the problematic of the range extension in downtown. Finally, we will discuss the launch of this virtual store between the Swedish company and the Chinese platform: IKEA and Alibaba.

Retail VR at CES in Las Vegas: the press review

Retail VR has been selected by the Île-de-France region to participate in the Consumer Electronics Show (CES) 2020 on the French Tech Pavilion.

Retail VR will be at the EuroShop Retail Trade Fair

We will be participating in EuroShop, The World's No.1 Retail Trade Fair, from February 16 to 20. No rest for Retail VR: after the United States, it's time to prepare a trip to Germany.

Retail VR at CES in Las Vegas: the first step in the international trade shows

Our team flew to the United States last weekend. For over 50 years, the annual show organized by the Consumer Technology Association has been dedicated to technological innovation.

Feedback: Nespresso and v-commerce

We propose a series of five episodes to present Nespresso's feedback on v-commerce.

InStore Activation: augmented reality for retail salespeople

InStore Activation is an application for positioning objects (POS) in a markerless environment (directly on the floor).

Retail VR at Paris Retail Week 2019

For this new edition, Paris Retail Week 2019 offers the retail community to meet for three days to share trends and challenges in the sector and listen to feedback from retailers, brands, partners and startups.

Virtual reality to expand product lines in stores or showrooms

A recent UBS report published a few weeks ago and reported by many sites, announces that 75,000 stores will close by 2026 in the US.