The Retail VR blog

Our latest articles

Health & Beauty Stores: Maximizing Profitability Per Square Centimeter in a Saturated Market

Retail space is at a premium. Discover how 3D modeling and virtual merchandising optimize profitability per square centimeter in health and beauty stores.

Read the article

Luxury & Beauty: Planning for the Rollout of Holiday Window Displays Using Digital Twins

Ensure a smooth rollout of your holiday window displays and pop-up stores. Discover how the 3D Digital Twin guarantees flawless retail execution in the luxury sector.

Read the article

Our selection of articles

Focus on Paris Retail Week 2018

Read the article
arrow_forward

Why not use Virtual Reality for your marketing and merchandising students?

Read the article
arrow_forward

How to create buzz with augmented reality filters?

Read the article
arrow_forward

All our blog posts

Retail VR and JVD: the press release
The company
Erwan KROTOFF

Retail VR and JVD: the press release

JVD and Retail VR, an augmented reality solution to accompany customers during the COVID-19 health crisis.

Read more
Virtual showroom: offer an immersive experience to your customers
3D Commerce
Erwan KROTOFF

Virtual showroom: offer an immersive experience to your customers

The health crisis we are going through impacts our entire economy and to some extent also retail.

Read more
IKEA offers a new virtual store with Alibaba
News
Erwan KROTOFF

IKEA offers a new virtual store with Alibaba

First, let's go back to the problematic of the range extension in downtown. Finally, we will discuss the launch of this virtual store between the Swedish company and the Chinese platform: IKEA and Alibaba.

Read more
Retail VR at CES in Las Vegas: the press review
The company
Erwan KROTOFF

Retail VR at CES in Las Vegas: the press review

Retail VR has been selected by the Île-de-France region to participate in the Consumer Electronics Show (CES) 2020 on the French Tech Pavilion.

Read more
Retail VR will be at the EuroShop Retail Trade Fair
The company
Erwan KROTOFF

Retail VR will be at the EuroShop Retail Trade Fair

We will be participating in EuroShop, The World's No.1 Retail Trade Fair, from February 16 to 20. No rest for Retail VR: after the United States, it's time to prepare a trip to Germany.

Read more
Retail VR at CES in Las Vegas: the first step in the international trade shows
The company
Erwan KROTOFF

Retail VR at CES in Las Vegas: the first step in the international trade shows

Our team flew to the United States last weekend. For over 50 years, the annual show organized by the Consumer Technology Association has been dedicated to technological innovation.

Read more
Feedback: Nespresso and v-commerce
3D Commerce
Erwan KROTOFF

Feedback: Nespresso and v-commerce

We propose a series of five episodes to present Nespresso's feedback on v-commerce.

Read more
InStore Activation: augmented reality for retail salespeople
3D Merchandising
Erwan KROTOFF

InStore Activation: augmented reality for retail salespeople

InStore Activation is an application for positioning objects (POS) in a markerless environment (directly on the floor).

Read more
Retail VR at Paris Retail Week 2019
The company
Erwan KROTOFF

Retail VR at Paris Retail Week 2019

For this new edition, Paris Retail Week 2019 offers the retail community to meet for three days to share trends and challenges in the sector and listen to feedback from retailers, brands, partners and startups.

Read more
Virtual reality to expand product lines in stores or showrooms
News
Erwan KROTOFF

Virtual reality to expand product lines in stores or showrooms

A recent UBS report published a few weeks ago and reported by many sites, announces that 75,000 stores will close by 2026 in the US.

Read more
Retail VR selected among the 5 most innovative start-ups members of POPAI
The company
Erwan KROTOFF

Retail VR selected among the 5 most innovative start-ups members of POPAI

For SONOVISION Magazine, Retail VR is selected among the 5 most innovative start-ups members of the POPAI. We are very proud of this!

Read more
Virtual and augmented reality to meet customer experience requirements
News
Erwan KROTOFF

Virtual and augmented reality to meet customer experience requirements

At its launch, Retail VR used the findings of a Gartner study that indicated that 100 million consumers will be buying in augmented reality online and in stores by 2020.

Read more

By clicking "Accept All", you agree to have cookies stored on your device to improve site navigation, analyze site usage, and assist in our marketing efforts. See our Privacy Policy for more information.