The Retail VR blog

Our latest articles

Why a Digital Asset Management (DAM) solution is essential for streamlining merchandising activities, planograms and product sheets

Discover why a Digital Asset Management (DAM) solution is essential for structuring and automating 3D asset management in retail. Merchandising, planograms, product sheets: boost your efficiency and gain in productivity with a DAM integrated with Retail VR tools.

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Optimizing merchandising in times of recession: the case of the DIY sector in 2024

In 2024, the DIY sector is experiencing a slowdown with a 7.5% drop in turnover. To boost sales, brands are focusing on merchandising optimization, redesigning store concepts and digital innovation. Discover the key strategies to adapt to new consumer expectations and improve the shopping experience.

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Our selection of articles

How Auchan and Intermarché integrated 288 stores in record time

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Review and outlook for virtual reality in 2023

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Interview Retail VR by Village Startup - 01TV

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All our blog posts

InStore Activation: augmented reality for retail salespeople
3D Merchandising
Lise Keller

InStore Activation: augmented reality for retail salespeople

InStore Activation is an application for positioning objects (POS) in a markerless environment (directly on the floor).

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Retail VR at Paris Retail Week 2019
The company
Lise Keller

Retail VR at Paris Retail Week 2019

For this new edition, Paris Retail Week 2019 offers the retail community to meet for three days to share trends and challenges in the sector and listen to feedback from retailers, brands, partners and startups.

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Virtual reality to expand product lines in stores or showrooms
News
Lise Keller

Virtual reality to expand product lines in stores or showrooms

A recent UBS report published a few weeks ago and reported by many sites, announces that 75,000 stores will close by 2026 in the US.

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Retail VR selected among the 5 most innovative start-ups members of POPAI
The company
Lise Keller

Retail VR selected among the 5 most innovative start-ups members of POPAI

For SONOVISION Magazine, Retail VR is selected among the 5 most innovative start-ups members of the POPAI. We are very proud of this!

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Virtual and augmented reality to meet customer experience requirements
News
Lise Keller

Virtual and augmented reality to meet customer experience requirements

At its launch, Retail VR used the findings of a Gartner study that indicated that 100 million consumers will be buying in augmented reality online and in stores by 2020.

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Spatialand, a large-scale v-commerce experience
3D Commerce
Lise Keller

Spatialand, a large-scale v-commerce experience

In a previous post we mentioned the acquisition of Spatialand by Walmart. We predicted the launch of the first v-commerce experiences from the retailer.

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Retailers turn to urban concepts
News
Lise Keller

Retailers turn to urban concepts

Urban concepts" are making their debut in France. Consumers can only rejoice as the trend of the moment is towards local shops.

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Walmart invests in 3D
News
Lise Keller

Walmart invests in 3D

It's no secret that Walmart, the world's largest retailer, is going digital and investing heavily in new technologies, including 3D technologies.

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Virtualize your points of sale
3D Commerce
Lise Keller

Virtualize your points of sale

Retail VR now offers a complementary service to virtualize your points of sale, your stores, stores or showrooms: the virtualization of your point of sale.

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Internet and virtual reality
News
Lise Keller

Internet and virtual reality

First of all, Google, Apple, Facebook and Amazon are investing massively in augmented reality and virtual reality. The same, are investing massively in AI and voice assistants.

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Product customization: I decline, you decline, he declines...
3D Commerce
Lise Keller

Product customization: I decline, you decline, he declines...

Every self-respecting consumer dreams of having a unique product that corresponds exactly to his expectations, a question of practicality and ego.

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Virtual reality pushes the inflight catalog to the porthole
News
Lise Keller

Virtual reality pushes the inflight catalog to the porthole

ETIHAD, one of the flagships of the aviation industry is now using VR. The goal: to offer its customers new travel experiences; virtual ones.

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