The Retail VR blog

Our latest articles

Supporting farmers and meeting consumer expectations: the importance of effective merchandising to promote local producers

Discover how strategic merchandising can promote local products in-store, meet the expectations of responsible consumers and support French producers, while optimizing product visibility and accessibility.

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Sustainable September, how 3D merchandising fits into an eco-responsible strategy

Find out how the "Sustainable September" movement is inspiring retailers to adopt eco-responsible practices. 3D merchandising, by reducing physical waste and carbon footprint, is emerging as a key lever for more sustainable retailing.

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Our selection of articles

How can you adapt your point-of-sale merchandising for the summer season?

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Sustainable September, how 3D merchandising fits into an eco-responsible strategy

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CP: Retail VR raises funds

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All our blog posts

Retailers turn to urban concepts
News
Lise Keller

Retailers turn to urban concepts

Urban concepts" are making their debut in France. Consumers can only rejoice as the trend of the moment is towards local shops.

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Walmart invests in 3D
News
Lise Keller

Walmart invests in 3D

It's no secret that Walmart, the world's largest retailer, is going digital and investing heavily in new technologies, including 3D technologies.

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Virtualize your points of sale
3D Commerce
Lise Keller

Virtualize your points of sale

Retail VR now offers a complementary service to virtualize your points of sale, your stores, stores or showrooms: the virtualization of your point of sale.

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Internet and virtual reality
News
Lise Keller

Internet and virtual reality

First of all, Google, Apple, Facebook and Amazon are investing massively in augmented reality and virtual reality. The same, are investing massively in AI and voice assistants.

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Product customization: I decline, you decline, he declines...
3D Commerce
Lise Keller

Product customization: I decline, you decline, he declines...

Every self-respecting consumer dreams of having a unique product that corresponds exactly to his expectations, a question of practicality and ego.

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Virtual reality pushes the inflight catalog to the porthole
News
Lise Keller

Virtual reality pushes the inflight catalog to the porthole

ETIHAD, one of the flagships of the aviation industry is now using VR. The goal: to offer its customers new travel experiences; virtual ones.

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Focus on Paris Retail Week 2018
The company
Lise Keller

Focus on Paris Retail Week 2018

When some companies with a well established reputation ask themselves the question of whether or not to invest in a trade show, we at Retail VR do not ask ourselves the same question.

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Social Selling Marketing
News
Lise Keller

Social Selling Marketing

Social selling, social marketing, selling on social networks, it doesn't matter what you call it as long as you get the purchase.

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Virtual reality: the promise of an immersive experience
3D Commerce
Lise Keller

Virtual reality: the promise of an immersive experience

The Alibaba executive sees the potential of VR as simple. The technology can provide a seamless, immersive experience for customers.

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What is virtual reality?
News
Lise Keller

What is virtual reality?

The discovery of this technology is not limited by the acquisition of a VR headset. Indeed, here are different cases of use of these objects:

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Virtual reality: a bit of animation in a boring e-commerce
3D Commerce
Lise Keller

Virtual reality: a bit of animation in a boring e-commerce

The big names are coming back, but it may be a little late. The sales animator, the promoter, the peddler that we appreciate so much on a busy weekend market has returned to the store.

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Interview Retail VR by BFM Business
The company
Astrid Baron

Interview Retail VR by BFM Business

This Tuesday, March 23, the program Tech & Co interviews Retail VR by BFM Business and also received:-Catherine Barba, expert in digital commerce-Jonathan Guillot, head of Customer Experience and Innovation at Cora,-Benjamin Talon, founder of Soben-Adrien Zanelli, co-founder of Retail VR.

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